Targeted : How Technology is Revolutionizing Advertising and the Way Companies Reach Consumers (Record no. 1808)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00334nam a22001217a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780814434994 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | MIK |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Smith, Mike |
| 245 ## - TITLE STATEMENT | |
| Title | Targeted : How Technology is Revolutionizing Advertising and the Way Companies Reach Consumers |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | NewYork |
| Name of publisher | Amacom |
| Year of publication | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xiii, 208p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Degree College Books |
| Withdrawn status | Lost status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Full call number | Accession Number | Cost, replacement price | Non-public note | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Book | Thakur Ramnarayan College of Arts and Commerce | Thakur Ramnarayan College of Arts and Commerce | Bachelor of Management Studies | 09/25/2023 | Aksharay Edupoint, Mumbai | 1718.40 | 712 | 659.1 MIK | SR2563 | 2148.00 | 20% | Degree College Books | Order By Asst. Prof. Sonali Devadiga |