000 00390nam a22001457a 4500
999 _c1556
_d1556
020 _a9789332542204
082 _a658.8
_bKEL
100 _aKeller, Kevin Lane
245 _aStrategic Brand Management : Building Measuring and Managing Brand Equity
250 _a4th ed.
260 _aNoida
_bPearson
_c2018
300 _axxix
700 _aParmeswaran, Ambi M.G.
_aJacob, Isaac
942 _cBK